Using social media tools to recruit people

Bernie Michalik | Uncategorized | Thursday, October 1st, 2009

National Resource Canada – part of the Government of Canada is recruiting in 2009. Here’s part of their pitch to new recruits:

“At Natural Resources Canada, we don’t just think outside the box. We work outside the box.

As well as pens, paper and computers, the tools of the trade might include a pick, or a shovel, a GPS and camping gear. And on some days, the closest thing to a colleague might have feathers or fur.
….
We don’t block YouTube or Facebook. Our people decide what tools help them to work as a team and to get the job done. Our very own Wiki helps give wings to the most creative ideas, whether they come from a senior manager or someone at entry level.”

For companies that are recruiting new (and not so new) hires, you should be aware that some organizations competing for the same people are offering access to social media tools as a benefit. I think you should too.